Ascendens Asia Singapore – Bestlink College of the Philippines Journal of Multidisciplinary Research Abstracts (AASgBCPJMRA)
The Ascendens Asia Singapore–Bestlink College of the Philippines Journal of Multidisciplinary Research Abstracts (AASgBCPJMRA) compiles abstracts of research papers presented at Multidisciplinary Research Fests primarily organized by Ascendens Asia Singapore in partnership with Bestlink College of the Philippines.
Volumes
8 volumes
Issues
13 issues
ISSN
2661-4472
Publisher
Ascendens Asia Publishing Pte. Ltd.
Issue PDF
Download Full IssueVolume 7 • Issue 6
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Travel and Tours Management System: Logistics 1 (Project Management, Asset Management, Warehousing and Procurement) Using Barcode Tracking
The Travel and Tour Management System integrates specialized submodules such as project management, asset management, warehouse management, and procurement to address key operational challenges. By streamlining these areas, the system aims to enhance operational efficiency and service quality, critical factors in distinguishing industry leaders from competitors. In today’s fast-paced and demanding travel sector, operational excellence has become a vital source of competitive advantage.
Level of Confidence and Perceived Employability Among Fourth Year BSTM Students
This study examined the level of confidence and perceived employability of fourth-year Bachelor of Science in Tourism Management (BSTM) students at Bestlink College of the Philippines. It aims to fill a critical gap in understanding the extent to which these students are prepared for the professional demands of the tourism industry. The research focuses on the correlation between students’ self-perceived competence in key industry-related skills—such as customer service, communication, problem-solving, and technological proficiency—and their perceived readiness to enter the workforce.
The Role of Community Involvement in Preservation of Padre Pio in San Jose Del Monte, Bulacan: A Proposed Sustainability Plan
The study investigated the preservation of Padre Pio in San Jose Del Monte, Bulacan, a site of deep religious and cultural value. It emphasized the importance of community involvement in safeguarding heritage and proposed a sustainability plan to empower residents. Triggered by issues such as insufficient funding and lack of structured preservation efforts, the research highlighted the need for community-driven strategies to ensure the long-term protection and legacy of the site.
Challenges Encountered by Newly Hired Employees of Selected Travel Agencies in Quezon City
This study examined challenges encountered by newly hired employees at two travel agencies in Quezon City—JVD Event and Travel Management Co. and Frielle Travel and Tours. It aims to identify barriers to successful job adjustment, including insufficient training, unrealistic role expectations, and difficulties with workplace dynamics. The study sought to inform actionable strategies for improving employee integration and retention in the travel and tourism sector.
Utilization of Promotional Materials in BS Tourism Management at Bestlink College of the Philippnes
This study aimed to assess the effectiveness of promotional materials in boosting enrollment in the BS Tourism Management program at Bestlink College of the Philippines (BCP). It also seeks to explore strategies for improving these materials to better highlight the benefits of studying tourism management at BCP, with the ultimate goal of increasing student enrollment.
Training and Development Program in Ministry of Works in the Kingdom of Bahrain
Private and public companies today face intense challenges brought about by globalization and economic uncertainty. To remain competitive and thrive in a knowledge-driven economy, organizations must adapt by transforming their internal culture, an essential step for both business survival and growth. It is widely recognized that many organizations place significant emphasis on training and developing their human resources, as a well-trained and skilled workforce constitutes a critical component of an organization’s competitive advantage. In the current global landscape, emerging technologies are rapidly reshaping economic cycles, significantly increasing both the number and the capabilities of new and existing business competitors.
Enhancing Specialized Area in Public Transportation for Senior Citizens
This study aimed to enhance specialized features in public transportation to better serve senior citizens and to examine how current transportation systems impact their mobility and daily lives. As older adults often require additional assistance, the study focuses on key concerns—namely, availability, accessibility, safety, and comfort. Based on the findings, the research proposes the development of designated areas and improved services within public transport systems to ensure that senior citizens experience a more secure, convenient, and dignified mode of travel.
Exploring the Efficiency of RFID Technology in Revolutionizing Payment Systems within the Tourism Industry
Traditional toll collection systems often cause congestion, delays, and inefficiencies that negatively affect the tourism experience. While Radio Frequency Identification (RFID) technology presents a contactless alternative that promises faster and more secure transactions, its application within the tourism sector—particularly in toll gate operations—remains underexplored. This study addresses this gap by examining how RFID systems can enhance payment convenience, speed, and reliability for tourist drivers.
The Effectiveness of Facebook Promotion of Sports Complex in San Jose Del Monte Bulacan: A Proposed Promotional Plan
In the digital age, social media platforms have become essential tools for marketing and promotion. Among these, Facebook stands out as one of the most widely used platforms, offering businesses and attractions unique opportunities to reach a vast audience. With over a billion active users, Facebook is particularly effective for promoting tourist attractions. According to Camille Zess (2021), Facebook serves as a cornerstone in promoting tourism through social media.
Assessment on the Facilities of Ninoy Aquino Parks and Wildlife Center: Basis for Tourist Satisfaction
This study aimed to assess the current state of facilities and enhance visitor satisfaction at the Ninoy Aquino Parks and Wildlife Center in Quezon City, Philippines. The decline in visitor numbers has been attributed to neglected and deteriorating facilities, which undermine the center’s goal of raising wildlife awareness. Through this research, efforts will be directed toward improving the facilities and reigniting public interest in the vital connection between people and nature.
Assessment on the Facilities of Rainforest Adventure Experience Park Towards Customer's Satisfaction
This study explored visitor satisfaction with the facilities at Rainforest Adventure Experience Park, focusing on factors such as age, gender, and frequency of visits. A descriptive correlational research approach was used, involving 50 tourists. The findings identify areas that need improvement, including cleanliness, maintenance, staff responsiveness, and safety, with the ultimate goal of enhancing the overall tourist experience.
Enhancing Destination Marketing Strategies in Selected Areas in Metro Manila: Basis for Promotional Plan
This study aimed to enhance destination marketing strategies by showcasing the unique attractions of selected areas in Metro Manila to both domestic and international tourists. It seeks to identify the key factors that contribute to a memorable travel experience, including the destinations’ appeal, cultural significance, and tourism offerings. The gathered insights will serve as the foundation for developing effective promotional strategies that increase visibility, attract a broader audience, and support sustainable growth in the tourism sector.
Charting Career Paths: A Tracer Study on the Employability of BSTM Graduates at Bestlink College of the Philippines, SY 2022-2023
Bestlink College of the Philippines offers a Bachelor of Science in Tourism Management program designed to develop practical skills for the tourism industry. Located in a key tourism hub, the college emphasizes critical thinking, problem‑solving, leadership, communication, and customer service. Tracer studies serve to evaluate how well the curriculum meets industry and community needs, with the aim of refining academic programs and equipping graduates for evolving workforce demands.
Implementation of Companion Joiner Services as Part of Tourism Service: Basis for Improvement Plan
The study entitled "Implementation of Companion Joiner Services as Part of Tourism Service: Basis for Improvement Plan" aims to evaluate the impact of companion joiner services in the tourism sector and provide recommendations for improvement. Companion joiner services involve travelers joining group tours and sharing their experiences with other participants, often strangers, enhancing social interaction and travel enjoyment.
Nanay Aning’s Kainan in Tagalag Fishing Village: A Proposed Enhanced Ergonomics Design
This study proposes an enhanced ergonomic design for Nanay Aning’s Kainan, a local dining establishment located in the Tagalag Fishing Village, with the goal of improving customer experience and satisfaction. The research focuses on evaluating the restaurant’s facilities, ambiance, location, and service to identify areas that would benefit from ergonomic improvements and, in turn, enhance tourism appeal and guest comfort.
Assessment on the Recreational Activities at Quezon City Memorial Circle: A Propose Enhancement for Sanitation and Safety Measures
This study investigated the existing recreational activities at the Quezon City Memorial Circle, with an emphasis on improving cleanliness and safety within the area. As a prominent destination for both local residents and tourists, the park hosts a range of activities, including sports, walking, and cultural events. Despite its popularity, concerns have been raised regarding inadequate sanitation and safety measures, particularly in terms of waste management, security presence, and emergency response systems. These issues underscore the need for a comprehensive assessment of current conditions and the development of practical, sustainable solutions to enhance the overall recreational experience and ensure a safer, more welcoming environment for all visitors.
Assessment on the Urban Green Space to the Environmental Management of Arroceros Forest Park: Basis for Sustainability Plan
This study aimed to evaluate the contribution of urban green spaces to environmental management, using Arroceros Forest Park—one of the last remaining green lungs in the heart of Manila, Philippines—as a case study. The research focuses on three key aspects: community engagement, environmental awareness, and biodiversity preservation. Additionally, it explores the park’s ecological, recreational, and educational value to visitors, highlighting its significance in promoting urban sustainability and enhancing quality of life in a densely populated city.
Enhancing Guest Experience: Leveraging Artificial Intelligence in Customer Reservation
Artificial Intelligence (AI) in hotel reservation systems is gaining attention for its potential to enhance customer experience, streamline repetitive processes, optimize pricing strategies, and deliver personalized offers. AI can analyze visitor data to provide tailored recommendations and adjust staffing, inventory, and pricing based on anticipated demand. These data-driven decisions can improve service quality and help hotels differentiate themselves from competitors. Additionally, AI reduces operational costs related to reservation management and customer support, enhances scalability during seasonal fluctuations, and encourages innovation aligned with current market trends.
The Role of Communication and Its Influence in Shaping Perspective of Students on Social Issues Among Grade 11 Senior High School Students at Bestlink College of the Philippines
People acquire news and updates through various media channels such as newspapers, television, and the internet. However, these channels have the potential to significantly influence public opinion, particularly on critical topics such as religion, education, and social issues, due to their compelling and pervasive nature. In the digital age, the widespread dissemination of misinformation, biased opinions, and manipulated content has challenged individuals' perceptions and understanding of reality. This study aimed to identify the most commonly used communication channels and examine how these platforms influence public opinion. The research is guided by the Shannon-Weaver Model of Communication, which highlights key components such as the source, message, encoding, decoding, channel, and destination, emphasizing the complexity of communication and interpretation in shaping public discourse.
Assessment on the Underutilized Facilities of Bossing Farm: Basis for Improvement Plan
This study aimed to assess the challenges, opportunities, and strategies related to the utilization of facilities at Bossing Farm, serving as the foundation for a proposed improvement plan. The evaluation will encompass all existing facilities within the farm, located in Mt. Balagbag, Rodriguez, Rizal. The study sought to identify underutilized areas and determine the underlying factors contributing to their inefficiency. The research will be conducted over one year, spanning from 2024 to 2025.